Photographs by Rick Steves’ Europe/RICK STEVES
Artisans like this alabaster sculptor in Volterra, Italy, keep the local craft alive and provide meaningful souvenirs for travelers.
Sunday, August 6, 2017
With each trip I take, I look for cultural souvenirs -- experiences and memories are the gold nuggets of travel. Shopping is never my priority, but I find the best souvenirs come from local entrepreneurs and craftspeople. These days, Europe's modern shopping arenas are also fun spots to witness a slice of contemporary life. In moderation, it can be fun to immerse yourself in the retail culture of Europe's grandest cities. Here are some smart places for shopping, places where you're experiencing culture rather than collecting things.
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